Nissan Juke « Infectious Drive Explorer » honoured by the FWA!
Juke Infectious Drive Explorer Module has today been elected “Site of the Day” by the “Favorite Website Awards” (FWA) !
The user is the virtual driver of the Nissan JUKE, and infects the city with its energy. This personalized night drive experience allows the user to dive into 6 scenes full of energy, which allow him to understand the car in the context of its world.
The most innovative element of this experience is not just the quality of the 3D and the fluidity of the navigation, but its connectivity. The user can personalize his drive through Facebook Connect with his own profile details integrated in the module, and share it on his Facebook page. Surprising, personal and ground-breaking – combining just the right mix of functionality and engagement !