Archive for the ‘Awards’ Category.
Wednesday, September 18th, the Grand Prix Stratégies/Amaury Médias du Luxe organized by Stratégies magazine, in partnership by Ifop and the Amaury Médias press group, unveiled its prize list. This ceremony highlights the best communication campaigns for luxury brands. This award has recognized since seven years communication operations of French and international brands, to enhance the know-how, creativity and originality of the luxury brands in their communication.
For this 9thedition, the Grand Prix returns to Hermès’ campaign “Vive le Sport” by DigitasLBi and Publicis&Nous.
To promote the Hermès 2013 Spring/Summer collection online we literallybrought the range to life in a series of stop frame animations published onHermes.com. We wanted to bring the Hermès standard in craftsmanship toonline media.
We spent over 1378 hours animating four 20 second filmsand banner assets. We played each of the ‘sports’ in online banners todrive traffic.The Hermès products themselves were the heroes of the stories. Eachproduct came to life and played sport ‘the Hermès way’.
Prix “Or” des Blogueurs Marketing 2013, by Adetem, for DigitasLBi France for the Wonderbra Decoder campaign.
DigitasLBi France gets a Bronze Lion in Cannes for Publicis Group Wishes 2013 – The Human Youtube Player in PR and a shortlist in Direct.
For his 2013 New Year’s greetings, Publicis Groupe CEO Maurice Lévy presents his wishes to all employees worldwide through his now traditional video on the Publicis Groupe YouTube channel.His speech has been a little on the long side in the past…so, this year he made a superhuman effort to keep it short and to allow viewers to enjoy this video on their own terms.For 2013, Maurice Lévy is prepared to handle all the different functionalites you apply, but the real question is which one to try first?
Digitas France won two bronze at the Art Directors Club Awards for Wonderbra Decoder in “Interactive – Use of Technology” and for Publicis Groupe Wishes in “Interactive – Online content/viral video”.
Digitas also win a One Show Interactive Merit Award for Renault – Renault Megane CC Floride in “Interaction Design”, and for more information, it’s here.
Digitas France Chief Creative Officer , Bridget Jung will be jury “Cyber” at the 60th Cannes Lions Festival held from June 16 to June 22.
Digitas France gets the Grand Prix Digital & Mobile for the Nissan Europe/Anytouch with Ayotle, and Bronze for Wonderbra Decoder in Mobile Marketing category (Prix Digital et Mobile) and a Bronze Cristal (Prix Digital et Mobile) for Nissan Europe/Anytouch with Ayotle in the Innovation Digitale category and a Bronze Cristal category Best Use of Creative Technology (Prix Future is Now) for AnyTouch avec Ayotle.
DIGITAS France wins the Grand Prix TOPCOM Corporate 2011 for the LANCÔME digital platform on Lancome.com. The agency also wins the Prix Spécial de l’Expression rewarding the best oral presentation!
TOPCOM awards are assigned to the best projects of the year, by a jury of professionals and experts in marketing and communication.
The user is the virtual driver of the Nissan JUKE, and infects the city with its energy. This personalized night drive experience allows the user to dive into 6 scenes full of energy, which allow him to understand the car in the context of its world.
The most innovative element of this experience is not just the quality of the 3D and the fluidity of the navigation, but its connectivity. The user can personalize his drive through Facebook Connect with his own profile details integrated in the module, and share it on his Facebook page. Surprising, personal and ground-breaking – combining just the right mix of functionality and engagement !
Twizy iAd is today honored with the sought-after “Mobile of The Day” award by the FWA (Favourite Website Awards) for its design and technology. This international institution judges the sharpest and most innovative websites and mobile applications on the market.
It’s the first iAd to be awarded in Europe !
Nissan Leaf is the “car of the year 2011″ in Europe ! It’s the first full electric vehicle finalist in this contest !
The Car of the Year is an international award, judged by a panel of senior motoring journalists across Europe. Its object is to acclaim the most outstanding new car to go on sale in the 12 months preceding the date of the title.
Digitas has won 12 new W³ Awards : 3 gold and 9 silver !
Those awards are assigned to NISSAN CubeList.com , Leaf , Journey to Urbanproof and Ski Challenge “Prove It” projects in various categories (Automotive, Animation, Social & Networking, Copywriting, Motion graphic etc. …)
The W³ Awards honors creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites, videos and marketing programs.