Stage JUK3D, the very first experiential platform using hardware accelerated 3D graphics rendering in Adobe Flash Player 11 !
This past summer, Adobe announced the beta launch of Adobe Flash Player 11 and its new revolutionary hardware-accelerated Stage 3D[1] capability. Nissan Europe and Digitas Lab, in their perpetual search for innovative concepts and technologies, decided to build on the new opportunities offered to create a new, highly innovative and impactful experience around the Nissan JUKE : Nissan Stage JUK3D !
On http://www.nissan-stagejuk3d.com/ *, the Stage JUK3D experience is divided into two phases:
- The experience of discovery and customization: The module lets consumers fully discover the vehicle from every angle, the Nissan JUKE no longer holds any secrets for users online! It also lets users customize the Nissan JUKE in real time by choosing the color and look of their dream car.
-The driving experience: The user can start the engine of their Nissan JUKE and set off on an exciting race through a virtual 3D environment!
* The installation of Adobe® Flash® Player 11 is required: http://get.adobe.com/flashplayer/