DIGITAS France

Digitas is proud to announce its partnership with the Away Foundation, reflecting our will and excitement to deliver the best 3D content for brands showing that 3D is not only for gaming anymore !
Since september 2011, Digitas France created a couple of highly innovative and impactful 3D experiences using Away3D, an Open Source realtime 3D engine for Flash:
- Nissan Juke Personalisation Experience (http://www.nissan.co.uk/GB/en/vehicles/crossovers/juke/personalisation.html)
- Renault Megane High Quality Experience (http://megane.renault.co.uk/uk/#/home.html)
- Renault Twizy 3D Sound Experience (http://www.publicisgroupe.com/#/fr/videos/info/id/20441)
- and more to come !
In perpetual search for innovative efficient technologies, Digitas France early adopted Away3D for its efficiency as well as for the energy of its community.
Today, the Away Foundation manages the partnership between Away3D and companies such as Adobe, in order to focus on improving production workflows and end-user experience for graphics-based games and applications, on the web and mobile devices.
Watch the Away3D 2013 Showreel here: http://vimeo.com/62962084

Digitas presents “Connected Glasses”: a prototype by Digitas and Intermarché to show how connected glasses could transform our daily shopping and enhance the consumer experience!

For more informations:

Digitas France won two bronze at the Art Directors Club Awards for Wonderbra Decoder in “Interactive – Use of Technology” and for Publicis Groupe Wishes in “Interactive – Online content/viral video”.

Digitas also win a One Show Interactive Merit Award for Renault – Renault Megane CC Floride in “Interaction Design”, and for more information, it’s here.

Digitas France Chief Creative Officer , Bridget Jung will be jury “Cyber” at the 60th Cannes Lions Festival held from June 16 to June 22.

To support its recent growth, Digitas France, led by Mathieu MORGENSZTERN, announces several new hires: Vanessa LALANDE as Partner and Julien DUIZABO as Business Development Director

At the occasion of the Geneva Motorshow 2013, D2NA-Digitas France and Nissan Europe present a new customization device for the Nissan Juke. The app, also available on Nissan website www.nissan.fr and shortly in Nissan dealerships in Europe, allows discovery and 3D personalization of the vehicle with a never equaled degree of precision and realism.

Publicis Groupe will merge Digitas and LBi, to form the leading, fully integrated global digital agency network, with digital marketing and technology capabilities at the core. The new network,to be named DigitasLBi, will be led by LBi Chief Executive Luke Taylor, who has been appointed DigitasLBi’s Global CEO.

For more information, please take a look at the press release, here.

For the launch of the new MICRA ELLE in Europe, D2NA–Digitas France have created a new mobile app for Nissan Europe: Timegram.
To reach active women everywhere, Nissan Europe and ELLE are also launching a new mobile application called Timegram.
This mobile game is a based on the Tangram, a traditional Chinese puzzle—but with a new twist.
To download this app:
APPSTORE : https://itunes.apple.com/us/app/nissan-micra-elle-timegram/id593468400?l=fr&ls=1&mt=8
GOOGLE PLAY: https://play.google.com/store/apps/details?id=air.fr.nissan.dgts.timegram&feature=search_result&hl=fr
And for more informations:
http://www.nissan.fr/FR/fr/services/micra-elle/home.html

New social data from Digitas and Brandwatch reveals what resonated at CES 2013—and it wasn’t just hardware!

For more informations, you can read the press release, here.

At this time of the year, all the geeks of the world celebrate Geekmas in memory of the birth of a venerable messiah :  Chewbacca.
Today, to wish people a Merry Geekmas, Digitas France is giving away geekfts : a ringtone to put your phone on silent, a see-through wallpaper, Facebook pictures to make your life look better than it is & many others !
Connect to www.we-have-a-geekft-for-you.com to get your Geekft !

Digitas France gets the Grand Prix Digital & Mobile for the Nissan Europe/Anytouch with Ayotle, and Bronze for Wonderbra Decoder in Mobile Marketing category (Prix Digital et Mobile) and a Bronze Cristal (Prix Digital et Mobile) for Nissan Europe/Anytouch with Ayotle in the Innovation Digitale category and a Bronze Cristal category Best Use of Creative Technology (Prix Future is Now) for AnyTouch avec Ayotle.

For his 2013 New Year’s greetings, Publicis Groupe CEO Maurice Lévy presents his wishes to all employees worldwide through his now traditional video on the Publicis Groupe YouTube channel.
His speech has been a little on the long side in the past…so, this year he made a superhuman effort to keep it short and to allow viewers to enjoy this video on their own terms.
For 2013, Maurice Lévy is prepared to handle all the different functionalites you apply, but the real question is which one to try first?
Click on : http://www.youtube.com/watch?v=zl1gG_wgcRk

After a competition, La Poste has chosen Digitas France to overhaul its digital communication strategy.
The agency will accompany La Poste Group in 2013 in the definition and implementation of its digital strategy cross-media.
As part of this approach, the goal is to develop the digital ecosystem group putting the portal laposte.fr version Mobile and Web and laposte.com and mobile applications and tablets at the heart of innovation following three lines: simplicity, customization and proximity.

For more information, it’s here !

Maison Hennessy founded in 1765, celebrates its evolution through a new digital platform. The new www.hennessy.com, deployed internationally, provides rich multimedia content that depicts the lively spirit of the iconic brand worldwide.